EXCLUSIVE EVENT
Learn how leading e-commerce brands drive discovery and growth in an AI-first world, straight from the experts. Get future ready.
Special guests:
Hosted by:
Speaker
//Senior Enterprise Account Executive
Tash is a Cross-Channel Personalisation Specialist at Dotdigital, helping ambitious eCommerce brands transform customer data into highly personalised experiences that drive growth.
Tash enables brands to deliver the right message, to the right person, at the right time.
Speaker
//Senior Market Research Manager
Fernando Angulo is a distinguished figure in the world of search marketing and competitive intelligence. Leading original research on AI search, GEO (Generative Engine Optimization), and brand visibility.
Delivering over 500+ keynote events across 35+ countries, as the Senior Market Research Manager at Semrush, an Adobe company.
Speaker
//Senior Partner Manager
Chris is an eCommerce consultant and Senior Partner Manager at Trustpilot. He has worked at a number of eCommerce and digital agencies and consulted with many enterprise brands over the last 16 years. At Trustpilot, he helps agencies and businesses recognise the importance of Trust to acquire new customers, boost conversion and improve their service. In the world of AI search, your brand needs to show up in the AI answers.
Speaker
//Chief Marketing Officer
Jordan Atchison is Co-Founder and Chief Marketing Officer at Corkboard Concepts, one of the fastest-growing marketing agencies in the US. Specialising in data-driven media buying across search, social, and programmatic advertising.
Learn how Jordan works closely with major platforms including Google, Meta, Amazon, TikTok, and OpenAI.
Future Ready Digital brings together hand-picked industry leaders and commercial partners to explore how strong partnerships can give online merchants a vital edge and prepare them for an evolving e-commerce landscape.
Coffee & refreshments will be available on arrival as we get you comfortable for a day of insights and education.
Your host for the day will give you a glimpse into the agenda for Future Ready Digital: North.
As AI reshapes search and consumer behaviour, the rules of paid media are changing. In this session, Corkboard Concepts will reveal how high-growth brands are using Google, Meta, TikTok and programmatic advertising to improve ROAS, reach customers more effectively and drive predictable revenue through smarter use of AI, creative and first-party data.
The shift in search behaviour is huge with AI platforms attracting 7 billion monthly web visits, up 76% YoY. We will help you understand the changing landscape, what an AI-ready content strategy looks like and some practical examples to ensure your content is optimised for AI search. Finally, we will discuss how 3rd party trust is becoming more valuable and some easy ways you can use Trustpilot to help improve your AI visibility.
We will now take a short interval before the next session begins.
Dotdigital surveyed 3,000 consumers across Australia, the UK, and the USA to uncover what really drives brand loyalty and where marketers might be missing a trick. Tash will reveal how loyalty expectations shift across generations and regions, and highlight the surprising gaps between the channels marketers use and the ways customers actually want to be contacted. Walk away with practical tips to activate your brand loyalists and stay ahead of the competition.
The seven structural signals predicting which brands appear in AI-generated answers across Google AI Overviews, ChatGPT, and Perplexity — and what to ship in the next 90 days to land on the cited side.
We’ll be sure to summarise the day and provide some key takeaways so that the learning does not stop here.
The day doesn't end with the final session. Continue the conversation after the event with drinks, networking and the opportunity to connect with speakers, partners and fellow attendees in a more relaxed setting.
We’ve been working with Reach for over 5 years and the team has always been fantastic to work with. The support is reliable, and always helpful, everyone is friendly and easy to deal with.
They genuinely care about getting things right and supporting our business, which makes a big difference.
Alicia Hewitt
Secure Power
Client
Attending the Reach events have been incredibly valuable. All events have had a great focus and an incredible atmosphere, making it easy to connect with professionals from various industries. I would just like to say I have made many new relationships that have turned into potential new or future clients, thank you so much and keep raising the bar.
Martin Marper
Santander
Previous Attendee
It was always more than sharing knowledge and networking it was building relationships beyond that and this event gave us the awareness we never expected
Suzanne van Amerongen
Hypernode
Partner
Future Ready Digital is a new programme of industry leading business-to-business events from Reach.
Our previous attendees include:
Yes, confirmed attendees receive a follow-up with key takeaways and selected materials from the day's sessions.
The event is built for marketing, ecommerce, search and digital leaders at retail and consumer brands who want a practical view of how AI is reshaping discovery and trust.
Future Ready Digital: North is an exclusive invite-led event. Places are completely free of charge. Register your interest above and the team will be in touch with further details.
The event takes place at the Millennium Gallery in Sheffield city centre.
Millennium Gallery is a very short walk from Sheffield Train Station and is also well connected with public transport, parking facilities and hotels.
Simply send an email to futurereadydigital@reachstudios.co.uk and the team will help you cancel or reallocate your place to a colleague.
